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Move with Purpose and Motivation

Knowing the purpose, or why, behind any physical activity routine can drastically change your level of enjoyment and commitment. Dr. Michelle Segar, director of the University of Michigan’s Sport, Health, and Activity Research and Policy Center explains that lasting motivation depends on choosing a physical activity for the “Right Whys.”

In this PurposeCast, Dr. Vic Strecher and Michelle Segar will discuss how to tap into purpose and motivation to create a movement routine that can help your people stay engaged at work and in life.

Key Takeaways from this PurposeCast:
How purpose brings meaning to movement, generating better focus, engagement, and wellbeing

  • Why ‘shoulds’ get in the way of success and how to help your people get set-up for success
  • Identify the “Right Whys” to keep you committed and motivated.

About PurposeCast

PurposeCast is a series of conversations highlighting purpose-driven thought leaders, experts, and innovators. Through their stories, get a glimpse into their journeys and gain insights and actionable tips for yourself. Learn how they harnessed their purpose to live bigger lives and how you can too.


michelle segar headshot

Michelle Segar, PhD, MPH, MS​

Director of the University of Michigan’s Sport, Health, and Activity Research and Policy Center​

Michelle Segar, Ph.D., MPH, MS bestselling author of No Sweat and University of Michigan scientist has spent almost 30 years conducting health coaching and research and translating it into sustainable behavior change messages and programming for professionals and organizations seeking to accelerate and sustain positive change among patients, clients, and employees.


professional headshot of vic strecher

Vic Strecher, PhD, MPH

CEO and Chief Purpose Officer, Kumanu

Vic Strecher (PhD, MPH) is a leader and visionary in the fields of purpose and wellbeing, creating new solutions that operate at the intersection of the science of behavior change and advanced technology. In 1998, Vic created Health Media pioneering Web-based “digital health coaching.” Since January 2014, Vic has given keynote presentations about the role of purpose in life, energy, and willpower to over 1,500 organizations, providing him the opportunity to not only respond to the growing interests of the market, but to also continue to help shape it. In late 2015, Kumanu (formerly JOOL Health) was launched as a major paradigm shift in how individuals engage in the pursuit of purpose, meaning and wellbeing while offering organizations a more insightful means to support positive culture and behavior change.

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