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Life On Purpose – The New Book From Vic Strecher

Life On Purpose: How Living For What Matters Changes Everything, by Vic Strecher. Available now from HarperOne

Imagine a drug that was proven to add years to your life, reduce risk of heart attack and stroke, cut your risk of Alzheimer’s disease by more than half, help you relax during the day and sleep better at night, double your chances of staying drug- and alcohol-free after treatment, activate your natural killer cells, diminish your inflammatory cells, increase your good cholesterol, and repair your chromosomes. What if this imaginary drug reduced hospital stays so much that it put a dent in the national health care crisis? The pharmaceutical company who made the drug would be worth billions. The inventors of the drug would receive Nobel Prizes and have institutes named for them. But it’s not a drug. It’s purpose.

Victor Strecher, an award-winning pioneer in the field of behavioral science and professor at the University of Michigan School of Public Health, lost his nineteen-year-old daughter, Julia, to a rare heart disease that resulted from an infant case of chicken pox. This life event challenged every aspect of Strecher’s personal and professional experience and drove him to an exhaustive search, from ancient philosophy to cutting-edge science, to pinpoint the potential and impact of purpose in our lives. What is it? How can we discover it? And what does the latest research tell us about the importance of how purpose affects our overall health and happiness?

The results of this groundbreaking investigation are revelatory and the crux of this engaging book. But Life on Purpose does more than just provide the latest science; it offers a step-by-step program for improving energy, willpower, health, and long-term happiness. Strecher’s smart, personal, and highly practical book will fundamentally change the way we understand what it means to lead a good life.


“Purpose and meaning are at the heart of healing. If you have time to read only one book on what brings health and happiness this year, this is it.”

—Dean Ornish, M.D., New York Times bestselling author of The Spectrum

“Studies show that people who live with purpose lead longer, happier lives. Studies also show that people don’t listen to studies because they are usually boring. Victor Strecher makes the science of purpose come alive and shows how we can all find motivation, peace, and contentment by understanding the power of purpose and how to find it for ourselves.”

—Chade-Meng Tan, New York Times bestselling author of Search Inside Yourself

“Brilliant blend of personal experience and scientific research. The authenticity of Strecher’s message provides stunning insights into life’s most compelling mysteries and questions.”

—Dr. Jim Loehr , Cofounder of the Human Performance Institute and coauthor of the New York Times bestseller The Power of Full Engagement

“Vic Strecher provides insight and understanding on how living a purposeful life fills our hearts, not only with a sense of true fulfillment, but with a substantial mechanism to reduce heart disease and stroke by as much as 27 percent. Living with purpose in today’s world is no longer a choice, it is a true call to action, for all of us.”

—Suzanne Steinbaum, M.D., Director of Women’s Heart Health at the Heart and Vascular Institute at Lenox Hill Hospital in New York City

“In an eloquently written collection of real-life stories, relevant evidence-based research, and his own personal journey, Dr. Strecher compels the reader to develop a strong transcending purpose in life. Life on Purpose should be a part of every personal and leadership development must-read list.”

—Robert Carr, M.D., President of the American College of Preventive Medicine

Life on Purpose is in fact a must-read for anyone seeking a meaningful life. This is an inspired work, extraordinarily personal, accessible, credible, and practical. And with Life on Purpose, you will find peace and happiness through your own greater developed sense of purpose.”

—David Turnley, Winner of the Pulitzer Prize for Photography


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